BUILDING YOUR FUNDRAISING STORY – A Masterclass with Stephen George


Need some help to develop your pitch? Join our second session of The Art of Giving where we invite Vice Chairman of the UK’s Institute of Fundraising, Stephen George, to share about how to build a powerful case for support, through Story and Purpose. Expect to leave this Masterclass with an understanding about how to deliver a compelling organisation story, make emotional connections for your cause, and better engage and sustain donor relations.


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Date: 15 May 2017 (Monday) Time: 9:00am – 12:00pm 

Venue: Goodman Arts Centre

Block O #01-55/56

Free Admission. Breakfast network starts at 9am. 


About the Speaker

Stephen George is a UK based Fundraising & Leadership Coach and Consultant, speaker, writer, podcaster and trainer, specialising in helping charity leaders become creative leaders who change behaviour and raise more money. Stephen has over 30 years of experience working with a range of UK Charities and globally on Legacy fundraising, Leadership and High Value giving. He was Director of Community Appeals through the Full Stop Appeal that raised over £250 million. He is now Vice Chairman of the UK Institute of Fundraising. 

For more about Stephen, please visit


He will be joined by Winifred Loh, Director of the Centre for Non-Profit Leadership (CNPL). Using her experience in CNPL, Winifred will shed light on how you can boost your fundraising capabilities by finding suitable board members