To develop Singapore as a distinctive global city for the arts.
To nurture the arts and make it an integral part of the lives of the people of Singapore.
| Passionate: ||We believe in what we do and will give of our best. |
| Creative: ||We are imaginative, resourceful and innovative. |
| Professional: ||We achieve excellence through best practices. |
| Bold: ||We are decisive and dare to change. |
Our Strategic Thrusts
- Promoting the arts for self-expression, learning and reflection.
- Shaping our cultural development through the arts.
- developing a sustainable environment that enables the arts to entertain, enrich and inspire.
The NAC logo is a symbolic expression of its mission to nurture the arts and make it an integral part of the lives of the people of Singapore. It also articulates visually its vision to develop Singapore as a distinctive global city for the arts.
Ascending together towards a common mission, five evenly spaced bold red lines of equal thickness signify the five art forms supported by NAC - theatre, dance, music, visual arts and literature. A three-dimensional effect created by smoothly transitioning these lines over an unseen letter 'A' conveys the vigour, creativity and progressiveness of the Council.
The use of red reflects the vibrant and dynamic approach NAC uses to achieve its mission and vision.
Distinguishing the efforts of the Council, while highlighting the increasingly international nature of our work, the text NATIONAL ARTS COUNCIL is grounded by the word SINGAPORE.